UK Food Standards Agency revised guidance for the use of the terms Fresh, Pure, Natural etc.

The UK’s Food Standards Agency has revised its advice on the use of labeling terms such as “fresh,” “pure,” and “natural.”

The revised guidance includes advice on the use of new terms, including include: farmhouse pâté, handmade, quality, selected, premium, finest and best. It also has new advice for some of the terms that were in the previous guidance – and advises against the use of some terms that can cause confusion.

For more information, click here.